Swizzels is the parent company of shop.lovehearts.com and everything shop.lovehearts.com sells is manufactured by Swizzels. This St. George’s Day, we’re proud to celebrate the fact that we remain England’s largest family owned confectionery company. Swizzels was founded in London in 1928 but relocated from the capital to New Mills in Derbyshire during the blitz of the second world war.
The Swizzels factory is housed in former mill where wicks for miners' lamps were once made. To find out more about Swizzels’ history, visit https://swizzels.com/about/